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Digital PR Agency UK · Free Press Gap Analysis

Your brand is invisible to the press — we put it in The Guardian, Forbes, and BBC

One editorial link from The Guardian carries more ranking power than 500 directory listings. Our UK Digital PR agency earns links from national press, industry media, and high-authority sites — through genuine news, data, and expert content. Pair PR with SEO and the ranking signal compounds for years.

GF
Digital Operations Manager · Google Premier Partner · Meta Blueprint Certified · Avg DR 82+ · Last updated 21 May 2026
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↓ Where we place UK brands
National tabloids · Broadsheets · Trade press
The SunMONEY

UK SMEs reveal the £1,000 mistake costing them Google rankings

Editorial Link · DR 93
Get Found ↗
Daily MailMONEY

E-commerce brands doubling revenue through editorial press

Editorial Link · DR 94
Get Found ↗
The MirrorCONSUMER

Millions of Britons overpaying — what the data shows

Editorial Link · DR 92
Get Found ↗
TimeOutLIFESTYLE

London's top brands are quietly winning on Google

Editorial Link · DR 88
Get Found ↗
The TimesENTERPRISE

UK founders building Google-proof businesses in 2025

Editorial Link · DR 94
Get Found ↗
City A.M.MARKETS

London firms turning to digital PR as ROI case becomes clear

Editorial Link · DR 85
Get Found ↗
Evening StandardBUSINESS

How London SMEs are earning press coverage that pays for itself

Editorial Link · DR 88
Get Found ↗
The SunMONEY

UK SMEs reveal the £1,000 mistake costing them Google rankings

Editorial Link · DR 93
Get Found ↗
Daily MailMONEY

E-commerce brands doubling revenue through editorial press

Editorial Link · DR 94
Get Found ↗
The MirrorCONSUMER

Millions of Britons overpaying — what the data shows

Editorial Link · DR 92
Get Found ↗
TimeOutLIFESTYLE

London's top brands are quietly winning on Google

Editorial Link · DR 88
Get Found ↗
The TimesENTERPRISE

UK founders building Google-proof businesses in 2025

Editorial Link · DR 94
Get Found ↗
City A.M.MARKETS

London firms turning to digital PR as ROI case becomes clear

Editorial Link · DR 85
Get Found ↗
Evening StandardBUSINESS

How London SMEs are earning press coverage that pays for itself

Editorial Link · DR 88
Get Found ↗
The GuardianSMALL BIZ

"Page 4 to position 1 in 90 days" — UK SME success story

Editorial Link · DR 95
Get Found ↗
BBC NewsBUSINESS

UK startups using earned media to build authority at scale

Editorial Link · DR 96
Get Found ↗
Financial TimesFINANCE

How is your business building long-term Google authority?

Editorial Link · DR 94
Get Found ↗
ForbesENTREPRENEURS

The founders building Google-proof businesses on earned media

Editorial Link · DR 94
Get Found ↗
The TelegraphBUSINESS

Britain's B2B leaders invest in editorial over paid ads

Editorial Link · DR 93
Get Found ↗
Wired UKTECHNOLOGY

The tech brands winning search through editorial not ads

Editorial Link · DR 90
Get Found ↗
The IndependentMONEY

Why editorial backlinks outperform paid media for long-term growth

Editorial Link · DR 91
Get Found ↗
The GuardianSMALL BIZ

"Page 4 to position 1 in 90 days" — UK SME success story

Editorial Link · DR 95
Get Found ↗
BBC NewsBUSINESS

UK startups using earned media to build authority at scale

Editorial Link · DR 96
Get Found ↗
Financial TimesFINANCE

How is your business building long-term Google authority?

Editorial Link · DR 94
Get Found ↗
ForbesENTREPRENEURS

The founders building Google-proof businesses on earned media

Editorial Link · DR 94
Get Found ↗
The TelegraphBUSINESS

Britain's B2B leaders invest in editorial over paid ads

Editorial Link · DR 93
Get Found ↗
Wired UKTECHNOLOGY

The tech brands winning search through editorial not ads

Editorial Link · DR 90
Get Found ↗
The IndependentMONEY

Why editorial backlinks outperform paid media for long-term growth

Editorial Link · DR 91
Get Found ↗
Which?CONSUMER

UK consumers trust brands featured in editorial press 3× more

Editorial Link · DR 84
Get Found ↗
TechCrunchSTARTUPS

UK startups earning links from press that VCs actually read

Editorial Link · DR 92
Get Found ↗
U.S. NewsWORLD

These are the UK brands dominating search without paying for ads

Editorial Link · DR 90
Get Found ↗
CosmopolitanBRANDS

The beauty and lifestyle brands getting 6-figure press coverage

Editorial Link · DR 87
Get Found ↗
MetroNEWS

UK brands getting editorial links from Metro see rankings jump

Editorial Link · DR 89
Get Found ↗
GQBUSINESS

The brand founders winning press coverage in premium media

Editorial Link · DR 86
Get Found ↗
StylistLIFESTYLE

How UK lifestyle brands are earning editorial links at scale

Editorial Link · DR 82
Get Found ↗
Which?CONSUMER

UK consumers trust brands featured in editorial press 3× more

Editorial Link · DR 84
Get Found ↗
TechCrunchSTARTUPS

UK startups earning links from press that VCs actually read

Editorial Link · DR 92
Get Found ↗
U.S. NewsWORLD

These are the UK brands dominating search without paying for ads

Editorial Link · DR 90
Get Found ↗
CosmopolitanBRANDS

The beauty and lifestyle brands getting 6-figure press coverage

Editorial Link · DR 87
Get Found ↗
MetroNEWS

UK brands getting editorial links from Metro see rankings jump

Editorial Link · DR 89
Get Found ↗
GQBUSINESS

The brand founders winning press coverage in premium media

Editorial Link · DR 86
Get Found ↗
StylistLIFESTYLE

How UK lifestyle brands are earning editorial links at scale

Editorial Link · DR 82
Get Found ↗
130+ UK brands placed · Avg DR 82+ · No lock-in
No lock-in contracts130+ UK brands placedAvg DR 82+ links earned
CertifiedGoogle PartnerMeta Business PartnerShopify Partner
MicrosoftPartner
Your Brand Is Invisible to the Press

Why a digital PR agency delivers ranking impact that no other link building method can match

DR 90

Authority that Google rewards

Editorial links from real publications signal genuine authority. Google's algorithm treats a single Guardian link differently from 100 guest post links — because it is different. Our digital PR agency focuses exclusively on the placements that move rankings.

One DR 90 link = 200+ directory links
89%

Brand visibility you can't buy

Digital PR earns you mentions alongside the brands your buyers trust. When Forbes or The Telegraph references your expertise, that credibility transfers to your brand in a way that advertising simply cannot replicate.

89% trust earned media over ads
+67%

Compounding SEO returns

Unlike paid media that stops when you pause spend, links earned by a digital PR agency compound over time. Every placement adds permanent ranking equity. After 12 months, our clients' organic traffic typically grows 40–70% from PR links alone.

+67% avg organic growth at 12 months

Free link gap analysis · Delivered in 48 hours · No obligation

Real Coverage · Real Links · Real Impact

No sales pitches · No contracts · No shiny decks · …Nothing but great links.

ForbesLifestyle
Stop And Sniff In These Best-Smelling European Cities
Editorial link · DR 95
Get Found ↗
BuzzFeedEntertainment
Here Are 15 Popular TV Shows — Now You Have To Guess Which Has The Higher Body Count
Editorial link · DR 91
Get Found ↗
CNNOpinion
Opinion: "I messaged 180 people and got 6 viewings." The crushing reality of renting in this city
Editorial link · DR 95
Get Found ↗
FINANCIAL TIMESFinance
How is your financial wellbeing?
Editorial link · DR 92
Get Found ↗
U.S.NewsWorld
These Are the Nations With the Most People Over 100
Editorial link · DR 90
Get Found ↗
TimeOutTravel
London is officially the most aesthetic city in Europe
Editorial link · DR 91
Get Found ↗
NEW YORK POSTLifestyle
Here are the states where men have the best, worst odds of finding love
Editorial link · DR 90
Get Found ↗
theSunSport
Most abusive Premier League fans revealed in survey — where does your club rank?
Editorial link · DR 86
Get Found ↗
ForbesLifestyle
Stop And Sniff In These Best-Smelling European Cities
Editorial link · DR 95
Get Found ↗
BuzzFeedEntertainment
Here Are 15 Popular TV Shows — Now You Have To Guess Which Has The Higher Body Count
Editorial link · DR 91
Get Found ↗
CNNOpinion
Opinion: "I messaged 180 people and got 6 viewings." The crushing reality of renting in this city
Editorial link · DR 95
Get Found ↗
FINANCIAL TIMESFinance
How is your financial wellbeing?
Editorial link · DR 92
Get Found ↗
U.S.NewsWorld
These Are the Nations With the Most People Over 100
Editorial link · DR 90
Get Found ↗
TimeOutTravel
London is officially the most aesthetic city in Europe
Editorial link · DR 91
Get Found ↗
NEW YORK POSTLifestyle
Here are the states where men have the best, worst odds of finding love
Editorial link · DR 90
Get Found ↗
theSunSport
Most abusive Premier League fans revealed in survey — where does your club rank?
Editorial link · DR 86
Get Found ↗

Digital PR is the ultimate method of earning organic and authoritative links to your site.

Links you can trust to support your SEO efforts and propel your online visibility — earned through original research, expert commentary and newsworthy stories that journalists actually want to cover.

Cost Effective

Unlike most other link building methods, when it comes to building backlinks, Digital PR is completely white hat and within Google's guidelines — and the cost per link is a fraction of paid alternatives.

Google approved

Whether it's 100+ links at scale from a viral campaign, or placements in hyper-relevant industry press, the return from data-driven digital PR vs standard link acquisition reduces the cost per link to an almost negligible amount.

Viral potential

Every campaign has the potential to go viral. Those that do will earn you juicy relevant links and coverage in publications your competitors can only dream of — the kind that move rankings overnight.

Scalable activity

Add additional brands and products, introduce new markets, increase your budget — there is always additional activity that can be implemented to improve rankings and brand awareness by earning more links.

Thought leadership

Unlike paid guest posts, meticulous research goes into forming our press releases. Your expert opinion is put forward for topical articles — establishing you as a thought leader in your industry and reinforcing E-E-A-T signals.

Newsworthy

You have access to an always-on team who are ready to jump on breaking stories and leverage long-term relationships with journalists to get your business in the heart of it all.

Free PR audit · Results visible within 90 days

CREATEENGAGECONVERT
The Get Found Digital PR Philosophy

Every campaign is built on three concentric layers

From defining the challenge, to earning attention, to driving measurable growth — our digital PR agency works in layers that compound.

Create

We mine the audience insight that matters — using data, psychology and market intelligence — to define the real challenge, sharpen the story angle, and fuel the campaign strategy that journalists actually want to cover.
Outputs·Data study · News hook · Press release

Engage

We ignite attention with bold, creative activations that resonate emotionally and culturally — pitched directly to the 200+ UK journalists we've already built relationships with — and drive earned coverage on national press, industry titles and high-DR sites.
Channels·National press · Trade media · Podcasts · Newsletters

Convert

We track and optimise against the KPIs that count — referring domains, organic traffic, branded search and pipeline — turning engagement into measurable growth and commercial outcomes. Not link counts. Real revenue.
KPIs·DR ↑ · Organic sessions ↑ · Branded search ↑ · MQLs ↑
Create
Engage
Convert
All three layers compound
Create earns attention · Engage earns coverage · Convert earns revenue.

Bespoke strategy · No templates · No fluff

Campaign Types

Every digital PR format our agency runs — matched to your link building goals

Each campaign type serves a different purpose. We deploy the right mix based on your industry, competition, and link profile gaps.

Data-Led Campaigns

4–8 links avg

Original research, surveys, and data studies that give journalists an exclusive story with a built-in reason to link. The most reliable format for earning national press coverage.

Best for: National press coverage

Expert Commentary

2–4 links avg

Positioning your spokespeople as expert sources for journalists covering your sector. Reactive commentary on breaking news earns fast, high-authority placements.

Best for: Thought leadership

Newsjacking

3–10 links avg

Rapid-response content tied to breaking news stories. 24-hour turnaround. The fastest route to national coverage — when the story is right, one response can earn 10+ links.

Best for: Fast coverage wins

Interactive Content

5–15 links avg

Tools, calculators, and interactive resources that journalists embed and link to. High link velocity and long-tail value — these assets earn links for months after launch.

Best for: Link-worthy assets

Product PR

3–6 links avg

Getting your products featured in roundups, reviews, and "best of" lists on high-authority publications. Direct commercial value — these links drive traffic that converts.

Best for: E-commerce brands

Crisis & Reputation

Ongoing

Managing negative coverage and building positive editorial presence. Proactive campaigns that push negative results down and establish positive brand narratives.

Best for: Reputation management

Free consultation · Matched to your industry and goals

Case Study — FinTech Startup

FinTech brand with zero press coverage wanted to rank for "business loans UK". Our digital PR agency earned 28 links in 90 days.

Competitor analysis showed the top 3 ranking pages had 200+ referring domains. Pure SEO wouldn't close that gap. The client needed editorial authority — fast.

Month 1:Launched a data study on UK SME lending trends using FOI data. Pitched to financial press. 12 placements earned including City A.M. (DA 78), This is Money (DA 90), and Financial Times Adviser (DA 72). Avg DR: 76.
Month 2:Expert commentary campaign — CEO positioned as source for business finance stories. 8 reactive placements in 4 weeks including Forbes UK and The Telegraph. Keyword "business loans UK" moved from #34 to #11.
Month 3:Interactive tool launched: "SME Borrowing Calculator". Embedded by 8 publications. Total link count at 28. Target keyword hit page 1 at position #6. Organic traffic up 340% from pre-campaign baseline.
28
Links earned
DR 76
Avg placement
#6
Target keyword
+340%
Organic traffic

Free PR audit delivered in 48 hours

Press Coverage Examples

Our digital PR campaigns earn coverage in the UK's most-read publications

Digital PR is the most powerful way to build editorial backlinks that move the needle on search rankings. We pitch stories, data studies, and expert commentary to journalists at national tabloids, broadsheets, and trade press — earning the kind of coverage that Google rewards and competitors can't replicate.

The GuardianSMALL BUSINESS

"We went from page 4 to position 1 in 90 days" — how UK SMEs are winning on Google

Editorial Link · DR 95
Get Found ↗
BBC NewsBUSINESS

UK startups using earned media to build authority competitors cannot buy with ad spend

Editorial Link · DR 96
Get Found ↗
Financial TimesFINANCE

How is your business building long-term Google authority — and what is it worth?

Editorial Link · DR 94
Get Found ↗
The TelegraphBUSINESS

Britain's fastest-growing B2B companies invest in earned media over paid ads two-to-one

Editorial Link · DR 93
Get Found ↗
Daily MailMONEY

E-commerce brands quietly doubling revenue through editorial press — while rivals pay for ads

Editorial Link · DR 94
Get Found ↗
ForbesENTREPRENEURS

The founders building Google-proof businesses while rivals race to the bottom on ad spend

Editorial Link · DR 94
Get Found ↗
The TimesENTERPRISE

UK small businesses reveal the £1,000 mistake costing them Google rankings every month

Editorial Link · DR 94
Get Found ↗
City A.M.MARKETS

London firms turning to digital PR as the ROI case for editorial links becomes undeniable

Editorial Link · DR 85
Get Found ↗
The GuardianSMALL BUSINESS

"We went from page 4 to position 1 in 90 days" — how UK SMEs are winning on Google

Editorial Link · DR 95
Get Found ↗
BBC NewsBUSINESS

UK startups using earned media to build authority competitors cannot buy with ad spend

Editorial Link · DR 96
Get Found ↗
Financial TimesFINANCE

How is your business building long-term Google authority — and what is it worth?

Editorial Link · DR 94
Get Found ↗
The TelegraphBUSINESS

Britain's fastest-growing B2B companies invest in earned media over paid ads two-to-one

Editorial Link · DR 93
Get Found ↗
Daily MailMONEY

E-commerce brands quietly doubling revenue through editorial press — while rivals pay for ads

Editorial Link · DR 94
Get Found ↗
ForbesENTREPRENEURS

The founders building Google-proof businesses while rivals race to the bottom on ad spend

Editorial Link · DR 94
Get Found ↗
The TimesENTERPRISE

UK small businesses reveal the £1,000 mistake costing them Google rankings every month

Editorial Link · DR 94
Get Found ↗
City A.M.MARKETS

London firms turning to digital PR as the ROI case for editorial links becomes undeniable

Editorial Link · DR 85
Get Found ↗
Why UK tabloid coverage matters for SEO

A single link from The Guardian or The Telegraph is worth more than 100 directory submissions

Digital PR services exist to solve one of the hardest problems in SEO: earning the editorial backlinks that move competitive keywords. Google's algorithm treats a link from The Sun, the Daily Mail, or The Mirror as a strong signal of authority — these are publications that have earned trust over decades, and a link from them transfers that trust to your domain.

Our digital PR agency in the UK works with a network of journalists and editors at every major national tabloid, broadsheet, and trade title. We don't use press release blasts. We build the story, find the journalist who covers that beat, and pitch it as a ready-made article. That's why our average placement rate outperforms industry benchmarks — and why clients see organic rankings move within 90 days of a campaign starting.

Whether you need a single high-authority placement to push a target keyword into the top 3, or an ongoing digital PR retainer to build sustained editorial authority, Get Found has the media relationships and campaign expertise to deliver. Every campaign is tied to measurable SEO outcomes — ranking positions, referring domain growth, and organic traffic — not just vanity metrics.

DA 90+
Avg placement authority
48hrs
Average pitch turnaround
500+
Journalist relationships
100%
UK-based editorial targets

500+ journalist relationships · UK-wide editorial coverage

What One Guardian Link Does to Your Rankings

See the SEO value of editorial links from our digital PR agency

Higher domain authority links carry exponentially more ranking power. Adjust the sliders to see how different link profiles impact your organic traffic and link equity.

Why DA matters exponentially

A DA 90 link is not 2× more valuable than DA 45 — it's 4× more valuable. Google weights authority non-linearly. This calculator models that exponential curve.

Editorial links vs. paid links — why Google rewards one and ignores the other

Google's Spam Brain classifier identifies paid link schemes with high accuracy. Editorial links earned through genuine digital PR — a journalist choosing to cite your brand because the story is newsworthy — pass full PageRank and carry no penalty risk. They compound over years.

How long do editorial backlinks from national press last?

Unlike paid ads that stop the moment you pause spend, editorial links from national publications are permanent. The Guardian, BBC, and Daily Mail articles remain indexed for decades. A single campaign earns ranking equity that compounds every month without further spend.

Why high-authority links move rankings faster than on-page SEO alone

On-page optimisation signals Google what a page is about. Backlink authority signals how much to trust and rank it. For competitive commercial keywords, a DA 85+ editorial link from national press can shift rankings faster than six months of technical and content work combined.

DA 82+Average placement authority
+14Avg ranking positions gained
4–8 wksTime to ranking impact
96%Links still indexed at 12 months

Our digital PR agency targets publications with a minimum DA of 70. Every link is tracked against target keywords and organic ranking positions so you can see the direct impact of each editorial placement on your search visibility.

Links per month6
Average domain authorityDA 75
Current monthly organic traffic5,000
Per link value
£4,500
based on DA 75
Monthly link value
£27,000
6 links × £4500
Traffic uplift
+900
sessions/month
12-month value
£324,000
72 links total
Link value = DA² × 0.8 — models Google's non-linear authority weighting
Get My Free PR Audit

See exactly which publications could link to your brand

Our Process

How our digital PR agency earns editorial links from publications that move rankings

01

Link Profile Audit

Week 1

Full analysis of your current backlink profile, competitor link gaps, and target publication mapping. We identify exactly which domains you need links from to move specific keywords.

0
Competitor gaps
0
Target publications
0
Priority keywords
Start the Process

Free audit · Week 1 link profile analysis included

Content authority gap analysis

Your competitors are earning editorial links from national press. You're not. Let's fix that.

MetricYour siteCompetitor
Organic traffic820/mo14,200/mo
Referring domains12340
Indexed content18 pages290 pages
DR score1452
  • 1
    Link gap analysis

    Which publications link to competitors but not you — and how to get them.

  • 2
    PR opportunity map

    Story angles and hooks that could earn national coverage.

  • 3
    Outreach strategy

    Prioritised journalist list and pitch approach.

Est. link-building opportunities lost to competitors today: 837
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See exactly what content your competitors rank for that you don't.

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FAQ

Digital PR questions — direct answers

What you need to know before hiring a digital PR agency.